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“Bread and Circuses” in modern America

Living room with large TV, snack foods, and beer bottles
Cheap food and overwhelming entertainment options — perfect for keeping the population in a state of apathy.

The phrase “bread and circuses” originated from the Roman poet Juvenal, describing the strategy employed by the Roman elite to keep the masses content and distracted. It was a simple formula: provide the people with bread to stave off hunger and a variety of circuses, or entertainment, to keep them from dwelling on their political disenfranchisement. This strategy, while simple, was incredibly effective, distracting the populace from the broader issues of their society.

Fast forward to the 21st century, and the United States appears to have inherited a similar pattern. We live in a society that is constantly fed a diet of entertainment and distraction, much like the Romans of old. The modern equivalent of “bread” can be seen in the form of state-sponsored welfare programs, which are designed to provide financial assistance to those in need.

However, it is the “circuses” that are most telling. The United States is a society that is obsessed with entertainment, from reality TV to professional sports. The average American spends a significant portion of their day consuming media, whether it be watching television, browsing the internet, or scrolling through social media. This constant barrage of entertainment serves as a powerful distraction, keeping the population from focusing on the broader issues that affect their lives.

The parallels between ancient Rome and modern America are striking. In both cases, the ruling elite has found a way to keep the masses content and complacent, despite the significant flaws in their respective societies. In Rome, it was the provision of bread and circuses that kept the people from questioning the actions of their rulers. In 21st century America, it is the constant stream of entertainment that keeps people from engaging in meaningful political discourse.

This is not to say that entertainment is inherently bad, or that welfare programs are without merit. However, when these things are used as tools to distract the population from the broader issues that affect our society, they become a problem. The ancient Roman strategy of “bread and circuses” is as relevant today as it was two thousand years ago, and it is up to us to recognize its influence and work towards a society that is more engaged and informed.

The phrase “bread and circuses” is a powerful reminder of the ways in which the ruling elite can manipulate the masses. The United States, like ancient Rome, has adopted this strategy, using welfare programs and entertainment to keep the population content and distracted. It is up to us to recognize this pattern and work towards a society that is more engaged and informed, one that is not seduced by the lure of bread and circuses.

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All original content © Ronald Meldrum